Seaside Fern

Can one ever have too many summer frocks? (That’s not a rhetorical question - the answer is a resounding no.) If the idea of something sweet, stylish, and slightly sultry sounds better than another squishy pavlova on Boxing Day, then check out this effortlessly cheeky little dress. I’ve seen some dresses that know how to make an entrance - but this? This demands your full attention in the best possible way.

Let’s begin with that fit. There’s something so flirtatiously feminine about the deep V neckline, and when you add in those dainty spaghetti straps, it feels like a holiday for your upper body. And yes - adjustable. Because no two shoulders are ever quite the same (or want to be). A softly cinched waist signals a figure-flattering cut with none of the rigid fussiness or wriggle-inducing fabrics. It’s floaty, fun, and says “Order another margarita” without a trace of judgement.

Oh - and don’t overlook that ruffle hem. It adds just enough drama while feeling breezy and totally wearable. With no extra stretch or bulky lining, it keeps things easy-breezy-cool even on those sticky days when you can taste the humidity with every breath in. Machine washable? Yes. Tumble dry low? Absolutely. Saves enough time that you can procrastinate as much as you like and still have it ready to pop on last minute.

One thing I can’t get over is how universally flattering this design is. The print creates a flattering shape by gently drawing the eye up and down, but keeps things interesting by skipping a clinical precision style patterning in favour of playful movement. More than anything else though, it feels deliciously light on bare skin without clinging or looking like pyjamas worn to lunch out of desperation.

If there was ever a time to admit you might have three favourites at once, it would be now. No matter where you’re off to - from running errands to Sunday sessions - this Seaside Fern Dress would work beautifully as your all day do-it-all staple… Now all that’s left is the shoes!